Be inspired
Rocketspark Design Vision
Rocketspark design partners, we are in your corner. We want to inspire every design partner to keep designing a better website than their last.
1.
Optimise for the industry
The needs of a builder's website are very different from those of a restaurant. Make sure you adapt the design to the industry, whether that be through the amount of copy, aesthetic or content.
2.
Design for delight
Clever use of photography, shapes, illustration or eye-catching use of type. Add visual flourishes that make each visit a memorable experience.
3.
Embrace Exploration
Be brave, take risks and experiment with new ideas. Don't just re-use the same design as last time. Engage with new Rocketspark design features and use them to take your designs to new places.
4.
Information at a glance
Attention is brief and easily lost. Highlight key content and pull out important details. Avoid dumping large quantities of text on a page.
8.
Don't be afraid to ask
The Rocketspark Partner network is supported by a customer success team and our partner managers. Don't be afraid to ask for advice, help is always available.
9.
Understand your audience
Edgy, conservative, young or older. Take time to understand the target audience, what excites them and what they are looking for.
10.
Utilise space
White space can easily be overlooked. Don't be afraid to add extra spacing around elements where appropriate and give elements room to breathe.
11.
Create consistency
Provide a coherent experience for visitors. Apply consistent styling throughout the site and invest time in making sure it aligns with other brand touchpoints.
12.
Make it unique
Don't just use templates. Explore new layouts, add visual accents and adapt the design to the audience. Don't be boring.
13.
Stay up to date
Be inspired by what other's in the industry are doing. Take time to educate yourself and stay up to date on new developments.
