How The Castle Daycare streamlined their website and saved time with Rocketspark
Switching to Rocketspark gave The Castle Daycare an affordable, easy-to-manage website, allowing them to focus on the children.
The Castle Daycare is a well-established, community-focused, not-for-profit early childhood education centre based in Cambridge.
For nearly 50 years, the centre has been a pillar of the local community, providing high-quality care and early education to children. However, like many not-for-profits, The Castle faced the challenge of balancing their tight budget with the need for a functional, easy-to-manage website.
The daycare needed a solution that would allow them to efficiently update their website without incurring ongoing maintenance fees, all while staying within budget and focusing on what truly matters—the children.
LAURA FROM THE CASTLE, HAYDEN FROM ROCKETSPARK
“We’ve definitely noticed more inquiries coming through the website, parents seem to prefer using the online form instead of calling”.
LAURA, THE CASTLE (MANAGER)
The challenge
Before switching to Rocketspark, The Castle was using a website provider that presented ongoing difficulties. Laura, the manager of The Castle, explains: “With our old provider, we were charged every time we wanted to make a change, and it just wasn’t sustainable. It was frustrating because even basic updates took hours or had to go through someone else. We’re a not-for-profit, so every dollar we save goes back into the centre.”
Additionally, the platform was difficult to navigate, with resizing images and making content updates turning into a long, time-consuming process.
The Solution: Switching to Rocketspark
Recognising the issues they faced, The Castle reached out to Hayden, a parent of two boys attending the daycare who works for Rocketspark. Hayden offered to help transfer their website to the Rocketspark platform, which provides a user-friendly interface and easy-to-manage tools.
The transition process was seamless, with Rocketspark’s team handling everything behind the scenes. The Castle experienced zero downtime during the switch, and once set up on the new platform, Laura and her team were able to make updates themselves. The intuitive, simple interface meant they could make changes without prior website editing experience.
The Results: Saving time and gaining control
Ease of use
One of the biggest differences for The Castle was the ease of managing their website. Tasks that used to take hours, such as updating newsletters or changing staff photos, now take just minutes.
“Making changes is now a breeze,” Laura says. “With the old system, I would spend hours trying to figure out how to resize images and make everything fit. Now, with Rocketspark, I can jump in and make updates in 20 minutes, max.”
Cost and time savings
The Castle has also seen significant savings in both time and money. Domain registration costs with Rocketspark are lower than with their previous provider, and they no longer have to pay for basic updates. These savings have been crucial for a not-for-profit centre where every dollar counts.
“Not having to pay for updates is a huge relief,” Laura shares. “Every dollar we save goes back into the centre, so it’s made a big difference for us.”
Better communication with families
Another major improvement has been the ability to receive inquiries directly through the website. With their old provider, families had to call or visit in person, but now The Castle receives inquiries via an online form, making it easier for busy parents to reach out.
“We’ve definitely noticed more inquiries coming through the website,” Laura says. “Parents seem to prefer using the online form instead of calling, and it’s great because we can keep track of everything in one place.”
Ongoing support
One aspect of the transition that really stood out to Laura and the team at The Castle was the level of support they received from Rocketspark.
“The support has been incredible,” Laura remarks. “Alex and the team have checked in multiple times to make sure everything’s going smoothly. It’s clear that Rocketspark really cares about helping us succeed.”
Looking ahead: Endless possibilities
Now that their website is up and running smoothly, The Castle team is excited about future possibilities. They are considering adding new features to the website, such as virtual tours of the centre, which would have been too complex with their old provider but are easily manageable with Rocketspark. “We’ve been brainstorming all sorts of ideas, like creating a virtual tour or a ‘day in the life of a child’ video,”
“With Rocketspark, we have the flexibility to do things we wouldn’t have even considered before.”
LAURA, THE CASTLE (MANAGER)
“Not having to pay for (website) updates is a huge relief. Every dollar we save goes back into the centre, so it’s made a big difference for us.”
LAURA, THE CASTLE (MANAGER)
A Website that works for The Castle
For The Castle, switching to Rocketspark has made all the difference. They now have a website that’s easy to manage, affordable, and backed by a team that cares about their success. By choosing Rocketspark, The Castle has gained control over their website while saving both time and money—allowing them to focus on what matters most: providing quality care for the children in their community.
