Here at Rocketspark, we’ve recently teamed up with the New Zealand Qualified Bookkeepers Association (NZQBA) to help bookkeepers take control of their website and their clients’ websites, making things painlessly easy and getting online. This new partnership is all about knocking down those barriers that make website building feel hard and making it a breeze to get your business seen online.
This mission hits close to home for me. Coming from an accounting background (I spent years using Xero and helping demystify all the jargon around numbers), I know how overwhelming it can feel when you’re faced with industry terms you don’t understand. And it’s not just accounting—building websites has its own set of jargon that can leave people scratching their heads. At Rocketspark, we’re all about lifting the veil and making website creation simple, straightforward, and, dare I say, enjoyable!
A real-world example: Accounted4
We recently worked with Accounted4, one of New Zealand’s largest independent accounting firms, and their experience shows how easy it can be to manage a professional website without needing a developer on speed dial. They can now make updates to their team profiles, add blog posts, and tweak their services as needed—all on their own. It’s a great example of what you can achieve when the tech gets out of the way, and you’re in control of your own website. Check out the case study here.
Why having a user-friendly website matters
Let’s face it: your website is your shop window. It’s often the first place potential clients will look to get a sense of who you are and what you offer. If it’s hard to navigate, out of date, or missing vital information, it’s like having a shopfront with dusty windows and no signage—people will pass you by.
Here’s how a smart, user-friendly website can work wonders for your business:
Getting found on Google
Even if you’re the best bookkeeper in New Zealand, you won’t get new clients if they can’t find you. That’s where SEO (Search Engine Optimisation) comes in. But don’t worry, we won’t hit you with technical gobbledygook. At Rocketspark, we’ve made SEO easy, so you can get found online without needing to learn a whole new skill set.Team photos: a personal touch
People do business with people they trust. Adding team photos to your site helps potential clients feel connected to you, and here’s the best bit—if a staff member leaves, or you update your team photo, you can do it yourself! No more waiting (or paying!) for a developer to make a tiny change.Quick and easy updates
Imagine being able to update your services, change office hours, or add a blog post without having to call in a pro. With Rocketspark, you can make changes in minutes. It’s all about giving you the power to keep your website fresh and current without the hassle.
Save money by doing it yourself
Gone are the days of paying someone to make small updates. Whether it’s changing a staff member’s photo or updating your contact info, you’re in control with Rocketspark. No more back-and-forth emails or hidden costs—just simple, DIY updates that keep your site looking sharp and up to date.
Lifting the veil on website jargon
Just like I used to break down accounting jargon when I worked in the numbers game, I’m now on a mission to break down website jargon. We know how overwhelming it can feel when faced with all the technical stuff—but trust me, it doesn’t have to be complicated. That’s why we’re so excited about our partnership with NZQBA. It’s all about giving bookkeepers like you the tools and support you need to get online, get found, and manage your own website with ease.
We’ve seen it with Accounted4, and we’re seeing it with other bookkeepers across the country—you can absolutely take control of your own website without it becoming a full-time job.
Just like Xero simplified accounting, Rocketspark is here to simplify website building. It’s time to stop worrying about the technical stuff and start focusing on growing your business.
Let’s lift the veil and get you online!
